Privacy Policy Effective Date: 17/05/2026J.D Electrical (“we”, “our”, or “us”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, contact us, or use our services. This policy is intended to comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable UK privacy laws. Who We Are For the purposes of UK data protection law, J.D Electrical is the “data controller” of your personal information. What Information We Collect We may collect and process the following personal information: Information You Provide Directly This may include: Name Phone number Email address Property address Details about your enquiry or requested work Any information submitted through contact forms, quotations, or communications Automatically Collected Information When you use our website, we may automatically collect: IP address Browser type and version Device information Pages visited Time spent on the website Referral source Cookie and tracking data How We Use Your Information We use your personal information to: Respond to enquiries Provide quotations and services Arrange appointments and electrical work Communicate regarding jobs or bookings Improve our website and services Monitor website performance and analytics Deliver relevant advertising and marketing Maintain security and prevent fraud Meet legal and regulatory obligations Legal Basis for Processing Under UK GDPR, we rely on the following lawful bases for processing personal information: Contract Where processing is necessary to provide requested services or quotations. Legitimate Interests For operating and improving our business and website, provided your rights do not override those interests. Consent Where required for: Non-essential cookies Marketing communications Advertising and tracking technologies You may withdraw consent at any time. Legal Obligation Where we are required to retain or process information to comply with legal or regulatory requirements. Marketing Communications We may contact you regarding our services where lawful to do so. You can opt out of marketing communications at any time by: Clicking the unsubscribe link in emails Contacting us directly We do not sell your personal information to third parties. Cookies & Tracking Technologies Our website uses cookies and similar technologies, including: Google Analytics Google Ads Meta (Facebook) Pixel Squarespace cookies For full details, please see our Cookie Policy. Non-essential cookies are only activated after your consent through our cookie banner. Third-Party Services We may share information with trusted third-party providers who help us operate our business and website, including: Squarespace (website hosting) Google Analytics Google Ads Meta/Facebook Tradify Email and communication providers These providers may process personal information on our behalf and are expected to comply with applicable data protection laws. Data Retention We only keep personal information for as long as reasonably necessary to: Provide services Meet legal obligations Resolve disputes Maintain business records Retention periods may vary depending on the nature of the information and legal requirements. Data Security We take appropriate technical and organisational measures to protect personal information against: Unauthorised access Loss Misuse Disclosure Alteration However, no internet transmission or electronic storage method is completely secure. International Data Transfers Some third-party services we use may process data outside the United Kingdom. Where this occurs, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements. Your Rights Under UK GDPR, you may have the right to: Access your personal information Correct inaccurate information Request deletion of your information Restrict or object to processing Request transfer of your data Withdraw consent where applicable Lodge a complaint with the Information Commissioner’s Office (ICO) To exercise your rights, please contact us using the details below. Complaints If you are unhappy with how your personal information is handled, you can contact the UK Information Commissioner’s Office (ICO): External Links Our website may contain links to external websites. We are not responsible for the privacy practices or content of third-party websites. Changes to This Privacy Policy We may update this Privacy Policy from time to time to reflect changes in law, services, or business practices. Updates will be posted on this page with a revised effective date. Contact Us If you have questions about this Privacy Policy or your personal information, please contact: